New Adwords Search Term Match Type Segment
I recently discovered a new segment that seemed to appear in Adwords almost overnight. The segment is called “Search term match types”, and can be found in the drop down Segment menu in the keyword view. Personally, I think this is great. You are now able to see how often your broad and phrase keywords appear for their exact query, phrase query, or a broad search query. READ FULL STORY New Adwords Search Term Match Type Segment
