December 03, 2013

This Ecommerce Cart "is" for Small Business

There are so many various aspects and types of tasks facing those that choose to open up shop to sell their goods when considering a conventional storefront or business in any community. Beyond the costs of operation, the service to customers, and the overhead expenses, there are copious amounts of paperwork and record-keeping that must be done in order to maintain a smooth-running operation that yields a profit. Even with such efforts, there are no guarantees that the product being marketed will appeal to the likely consumer audience in some localities. For this reason, many vendors have turned to online selling to reach a broader clientele, in hopes of reaching their targeted sales goals.

There are some wonderfully helpful sites that not only consolidate many merchants under one virtual roof, so that customers can easily find the site and the merchant, amid the many, many other sites that lure or tempt shoppers away, but these sites also offer to handle the paperwork end of things for the seller. That is, they track payments, send invoices, and document effective strategies. It becomes possible to track current buying trends in the market and to look up details regarding sales and profits with ease. This enables the merchant to focus on more interesting aspects of their store, such as the inventory and product marketing strategies to increase revenues. There is no need for the merchant to sit at a counter and wait for customers to find them; rather, the potential consumer will fill this ecommerce cart, make payment, and the funds are transferred to the seller quickly and conveniently.

This is truly a revolution for anyone who has ever wanted to go into business for themselves, or that wanted their own business but may have lacked the capitol and start-up costs required to get such endeavors up and running. This lowers the risks for new businesses, and allows everyday consumers to sell anything, even while working elsewhere full-time, and still make money doing it. This could change the way some people plan their future and provide some extra earning potential to anyone with items to sell or inventory to liquidate.

December 09, 2011

GoDaddy is Policing Domains outside of the Legal System and Charging for It

Here is a notice on a domain name that is now locked in my account... The domain in question does not have any Trademarks on it. Someone complained, they locked it, and charged me a fee. It is all a part of their terms. Non-refundable fee of $29 per incident. Who made GoDaddy the domain police? An who the **** is WIPO?

--

Dear XXXXXXXXXXXX,

We recently received an inquiry related to your domain name, . The specific inquiry related to your domain name can be described as follows:

We have received notification that a legal complaint on the domain name has been filed through the World Intellectual Property Organization, http://www.wipo.int. Please contact domaindisputes@godaddy.com with any questions.

In accordance with our registration agreement, https://www.godaddy.com/gdshop/legal_agreements/domain_registration_GD.asp?prog_id=GoDaddy&mgrshopper=cgijkhbbrafdxfpbsgkisgceedhhpdlgdeycyffhndldcjkawbmbgcqalfyflggaiaccoeohfikaghegsbiglcxfehwdijwf¤cyType=USD&isc=gdbb135, we have charged your credit card in the amount of $29.00 for our processing of this inquiry.

If you have any questions concerning the above, please contact our customer service center.

Thank you for your continued business,
GoDaddy.com

November 20, 2011

The Best Miami Urologist in Town

Urological Consultants of Florida has been recognized as a preeminent provider of urology and urological services to patients in the greater Miami region and around the world for more than thirty years. At Urological Consultants of Florida, the core mission is to provide compassionate, quality urological and urology care using the most innovative, minimally invasive techniques available to successfully address our patients’ needs.

Their board certified urologists Amery Wirtshafter, MD and David Robbins, MD are recognized leaders in the field of urology in Miami, South Florida and the surrounding region. These Miami urologists specialize in all aspects of urology with specific focus in the treatment of prostate cancer, kidney cancer, BPH, kidney stones, bladder cancer, urinary incontinence, erectile dysfunction, urinary tract infections and more. They have two convenient offices located at Mount Sinai Medical Center in Miami Beach and Miami Gardens Drive in North Miami Beach.

Locations

For your convenience, Urological Consultants of Florida offers two convenient locations, one in Miami Beach and another in North Miami Beach.  Our full service urology specialists are available for urological consultation five days a week in both offices and are available for emergencies at all hours seven days a week.

Miami Beach Office

Miami Beach Office

4302 Alton Road
Suite 920
Miami Beach, FL 33140

Phone: (305) 672-4222
Fax: (305) 672-5461

Office Hours

9:00 am - 5:00 pm

North Miami Beach Office

North Miami Beach Office

1400 N.E. Miami Gardens Drive
Suite 209
North Miami Beach, FL 33179

Phone: (305) 944-0025
Fax: (305) 944-3624

Office Hours

9:00 am - 5:00 pm


October 11, 2011

The Top Six PPC Ad Templates You Will Ever Need

After writing PPC ad copy for the last several years, I came upon the realization that I have started to write my ad copy into six different types of templates. After going back into all of my current PPC accounts I was able to confirm that these six templates were the best performing ads, when looking at the data as a whole. READ FULL STORY The Top Six PPC Ad Templates

New Customers Save 10% on 2011 and 2012 Panache Swimwear

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Panache is one of the leading brands for women's bra sized and cup sized swimwear. One web site that has been "supporting women" since 1959 is offering every new customer 10% off and not only 2011 but also 2012 items. Have a look a the all new Panache Swimsuit line at Panache Swimwear.

September 21, 2011

New Adwords Search Term Match Type Segment

I recently discovered a new segment that seemed to appear in Adwords almost overnight. The segment is called “Search term match types”, and can be found in the drop down Segment menu in the keyword view. Personally, I think this is great. You are now able to see how often your broad and phrase keywords appear for their exact query, phrase query, or a broad search query. READ FULL STORY New Adwords Search Term Match Type Segment

September 01, 2011

Marine Collection Expands Miami Boats Offered, Boat Motors and Parts and Service for Miami

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The Marine Collection offers reliable parts and service for Yamaha, Mercury, Suzuki, Pro Line, and Donzi in Miami, Florida. See the available inventory for Donzi boats and ProLine boats in their Miami show room. Get replacement motors for Suzuki engines, Pro Line engines and now Yamaha engines order for 2012. Not in the market for new? Allow The Marine Collection to show you all available inventory for use ProLine boats and used Donzi Miami boats, see all available inventory for all use motors for Yamaha, Suzuki and Mercury used motors. Call today to speak with a knowledgeable representative and get any questions you have answered or schedule an appointment to get one on one service that you will find in no other marine store in Miami.

August 11, 2011

Basic PPC Optimization Schedule

Pay per click marketing is a dynamic traffic channel, and no two accounts are alike. Each PPC account deals with unique competitors, bidding strategies, and key performance indicators. It’s near impossible, and not very efficient, to place a standard schedule of optimization tasks across all PPC accounts. However, all PPC accounts have the same kind of optimization tasks & account elements. Each account has to review bids, check spends, create new ads, etc. I have a general schedule I run through on a daily/weekly/monthly basis. It helps keep me focused and organized with all of my accounts, and ensures I am not over or under optimizing my campaigns. READ FULL STORY Basic PPC Optimization Schedule

July 02, 2011

Negative Keyword Time Saver

So you have got a super targeted group for "red widgets" and under "See search terms..." you notice that you have a hundred or more combinations from your broad match and modified broad match. Adding negatives can be a pain one by one and sifting through this list and copying and pasting one by one would also slow you down. Especially if you have tons of super targeted groups with this same problem.
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So here is what you do. Change your date range to all time, and export the full keyword list within the group to Excel copy and paste this in your favorite text editor. Make sure it has a find and replace function. Can't use this method without.

1. Do a find and replace for "widgets" to "". Nothing.
2. Do a find and replace for "widget" to "". Nothing. Doing these both seperate and in this order will insure you catch all variations.
3. Do a find and replace for "red" to "". Nothing.
4. Do a find and reaplce for " " only this time replace with a carriage return. Now every single word has been seperated.

The list you now have back will still be pretty rough depending on your industry etc. I did a couple other find and replaces to clean up spacing and make this more legible. Find and replace for doubles spaces, multiple carriage returns to a a single and then again and again until everything single word was on its own line.

Go through this list manually removeing terms you know are good for your campaign. Everything else stays. Again depending on your industry some numbers, single numbers, or even single letters would even stay. Example: "c clamps" where you are selling another specific type of clamp. You will want the -c as a negative. So leave them in. Be sure to remove mispellings we like those.

After editing this list, check it again. Its a long list and it is easy using this method to leave in something that could potentially have unexpected results. Think about each word, spend the time now as opposed to one by one over time.

Once you are good with this list you are going to do one more find and replace for once again a carraige return to add the "-" in front of every term. Copy from your editor back into a new Excel file. Use the Data Filter Advanced option and check the "unique" check box. Copy this list back into your editor and review it one last time. Click Add Keyword option on your group and paste and save.

Monitor the performance very clsoely for the next couple days just to be sure you didn't add the wrong terms. In a week you should be able to come back to see your "See search terms..." and this list will be in much better shape.

June 11, 2011

The Death of The Publication & The Rise of The Audience

2011 is shaping up to be the year of the audience, mainly due to the popularity of Google’s new Remarketing technology. An easy to interpret platform that allows banner ad delivery to members of an audience that have been pre-determined by an advertiser due to some action they have taken. These actions are mainly associated with interacting with an advertiser’s content in some way (YouTube video, FaceBook page, or website). While this may not be considered “Opt-In Marketing” in the classical sense, in the new digital world it is the equivalent. READ FULL STORY The Death of The Publication & The Rise of The Audience

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